Certainly CeBIT can't be accused of bucking the trend by highlighting green technology this year.  By creating a "Green IT Village" they are attempting to create a buzz around this hot button topic.  The big question is are IT buyers as concerned about this topic as the media believe the general public are? While companies are always keen to cut costs, going green may well be the more expensive option. 

We'll certaintly be paying close attention to see if all this green technology is simply marketing spin or genuine innovation.